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All about analytics

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Google Analytics Link Tracking Generation

How do you generate the proper Google Analytics UTM parameters (also called UTM codes) in your emails? Email Marketing Google Analytics Addon does this automatically, for you!

Finding your mailings in Google Analytics

The best way to view your Google Analytics metrics is in your GA account. Email Marketing automatically writes all of the UTM parameters into your email links.

Analytics Explained: Growth

What Does “Growth” Mean In My Email Analytics? In Email Marketing’s email analytics, the growth statistic is your signups and your unsubscribes. The total on

Analytics Explained: Click-Throughs

Contacts that clicked links in your email newsletter are included in the Analytics Explained: EngagedEngaged statistic in your email analytics. To find The Engaged tab, click

Analytics Explained: Engaged

What Does “Engaged” Mean In My Email Analytics? The Engaged statistic includes all contacts that clicked a link in your email, or shared your email.

Analytics Explained: Viewed

What Does “Viewed” Mean? In email analytics, the viewed statistic refers to all your contacts that opened your email. If a reader viewed your email,

Analytics Explained: Accepted

What Does “Accepted” Mean In my Email Statistics? Accepted means the campaign was successfully accepted by the recipients’ server. Accepted includes all contacts that received

Analytics Explained: Bounced

What Is A Bounce? In email reporting, a bounce is a email address that is not reachable. When sending to a recipient, Email Marketing receives

All about analytics

Google Analytics Link Tracking Generation

Finding your mailings in Google Analytics

Analytics Explained: Click-Throughs

Analytics Explained: Engaged

Analytics Explained: Viewed

Analytics Explained: Accepted

Analytics Explained: Bounced

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